I don’t know about you, but I’m one that gets the Sunday paper for one sole purpose-the ads! I’ll admit it, I am an advid consumer and I like to buy stuff, especially if I score a good deal. So while perusing these ads, I’ve found a lot of great designs and layouts, and some that…well…suck. Lets start of with the good:
Target
Target has beautiful clean layouts, with a nice sense of balance. I like the way everything has space, and the colors are vibrant and clear. The photography and product placement is pretty top notch as well. The nice thing is, I feel like the stores are setup in a very similar way. Admire Target’s ad here.
World Market
While I hardly shop here, I like the organic feel of their ads, and the clean look they have. Sometimes they attempt to cram in a little too much, but overall, pretty decent. Check out their ad here.
Now for the bad:
Big 5 Sporting Goods

Big 5 Sporting Goods poorly designed Ad
Is there anything to really address here? It’s chaos. Absolute chaos. They’ve got good deals though….
Kmart
Ahhh Kmart. The Target wannabe. It tries…but fails. Uninspired and odd placement. Weird layout and off balance. Overall, awkward.

Kmart's Ad
So there you have it. My opinion. How about yours?
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